Thoughts on creating events that exhilarate
Meetings are like drinking tea or coffee. They provide excellent opportunities for connecting and sharing ideas. Yet, you can also have too many meetings or too much caffeine. So why is it that on top…
Read MoreThe already existing challenges of managing a corporate budget have been made more complex by the pandemic. Departments struggle to compete with each other for their fair share of the CAPEX by selling their agenda…
Read MoreProducing a corporate event can be a daunting process. First, you'll need to put together a competent organizing committee. You will then create a critical path sheet to ensure your event is tracking nicely. But…
Read MoreWell-planned thought leadership summits serve as one of the most high-value growth strategies you can implement for your organization. Regardless of the investment in valuable corporate resources, it all boils down to what leadership summit…
Read MoreIn March of 2019, the entire world experienced a major disruption as the pandemic destroyed lives and livelihoods. Industries were thrust before a daunting prospect: “Shape up” or ship out. Production companies needed to innovate…
Read MoreIt’s typically this time of year when companies are all on high gear, planning and marking out the many corporate events on their calendars . Be it a product launch, annual conference, trade show, or…
Read MoreThe mood of the theater crowd turned melancholy as the character of Alexander Hamilton, played by Lin-Manuel Miranda, sang the desperate lyrics of “Hurricane” in a scene in Hamilton. The audience sat transfixed as the…
Read MoreLooking for ways to cut back on expenses is always on the agenda of the Finance department. During the annual strategy planning for the following year’s company budget, they usually zone in on a default…
Read MoreAmong the many elements that go into creating a successful event, music may seem less important to some yet it’s actually tantamount to creating the perfect event. People consistently respond powerfully to music (often without…
Read MoreWhat is it about the juxtaposition of two seemingly incongruous styles that helps keep an audience’s attention? The answer is part art, part science. In 1996, scientists concluded that “seeking novelty is a well-identified human…
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